Privacy Policy

Last updated: May 9, 2026

1. Information We Collect

When you make a purchase or sign up for our newsletter, we collect:

  • Your name and email address
  • Shipping and billing address
  • Payment information (processed securely through Stripe; we never see your full credit card number)

We use Google Analytics and Microsoft Clarity to understand how visitors use our site. These tools collect anonymous data like pages visited, time spent on site, and interaction patterns. Clarity may record anonymized session replays. No personal information is captured in these recordings.

2. How We Use Your Information

  • To fulfill and ship your order
  • To send you order confirmations and tracking updates
  • To send our newsletter (only if you opt in)
  • To improve our site and products

3. We Never Sell Your Data

We do not sell, rent, or share your personal information with third parties for their marketing purposes. Period.

4. Data We Share to Fulfill Your Order

To deliver your product, we share necessary information with trusted service providers:

  • Payment Processing: Stripe processes your payment. Stripe's privacy policy applies to your payment data. We never see your full credit card number.
  • Order Fulfillment: Our fulfillment partner receives your name, shipping address, and order details to manufacture and ship your product. They use this data solely to fulfill your order.
  • Analytics: Google Analytics and Microsoft Clarity collect anonymized site usage data to help us improve.
  • Email Marketing: If you subscribe to our newsletter, your email is stored with our email service provider to deliver updates you've requested.

5. Cookies

We use cookies to keep your cart active and understand site traffic. You can disable cookies in your browser settings, though some site features may not function properly.

6. Your Rights

You can:

  • Request a copy of the data we hold about you
  • Ask us to delete your data
  • Unsubscribe from our newsletter at any time (every email has an unsubscribe link)

To exercise these rights, email us at hello@lumaruskin.com. We'll respond within 30 days, as required by applicable law.

7. Data Retention

We retain your order information for as long as needed to provide customer support and comply with tax obligations. You may request deletion of your data at any time. Newsletter subscribers remain on our list until they unsubscribe.

8. Children's Privacy

Our site is not intended for anyone under 13. We do not knowingly collect data from children.

9. Contact

For privacy questions: hello@lumaruskin.com